The Evolution of Service Marketing Research

Ref. 8028

Study overview

Study title

The Evolution of Service Marketing Research

Study description language

English

Institution(s)

(a) University of Neuchâtel, Institute of Management

Rue A.-L. Breguet 2, 2000 Neuchâtel

(b) Nijmegen School of Management, Department of Business Administration

Thomas Van Aquinostraat 1, 6500 HK Nijmegen, Netherlands

Author(s)

Olivier Furrer / Principal investigator (b)

Former collaborators

-

Main discipline(s)

Study progress

Finished

Start Date

01.07.2003

End Date

28.12.2004

Data availability

-

System version number

1.0